Johnson, Gerry. <br/><br/>
Exploring corporate strategy / 
Gerry Johnson and  Kevan Scholes. 
 - 4th ed. 
 - London :  Prentice Hall ,  1997 
 - xxviii, 507 p. :  ill. ;  24 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0135256356 ( pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.