The marketing casebook : cases and concepts / Sally Dibb and Lyndon Simkin.

By:

Contributor(s):

Material type:

TextPublication details: London ; New York : Routledge, 1994.Description: xi, 270 p. : ill. ; 24 cmISBN:

Subject(s):

Item type:

Ordinary Loan Books

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Ordinary Loan Books	Graduate School Library		NFIC		HF5415 DIB (Browse shelf(Opens below))					Available			92003000225

Browsing Graduate School Library shelves,Shelving location: General Stacks,Collection: Non-fiction Close shelf browser (Hides shelf browser)

Previous								Next
Previous	HF5415 BLY Principles and practice of marketing /	HF5415 CLA Readings in marketing strategy /	HF5415 DAV Offensive markerting : how to make your competitors followers /	HF5415 DIB The marketing casebook : cases and concepts /	HF5415 DIB Marketing : concepts +strategies /	HF5415 DWY Business marketing : connecting strategy, relationships and learning /	HF5415 DWY Business marketing : connecting strategy, relationships and learning /	Next

Includes bibliographical references.

Includes index.

There are no comments on this title.

to post a comment.