Book marketing and promotion : a handbook of good practice / Hans M. Zell ; with case studies by Bridget Impey ; Victor Nwankwo ; Mary Jay & Ros Sherwin ; Urvashi Butalia ; Ian Randle ; Linda Crowl & Don Long.
Material type:
TextPublication details: Oxford : INASP, 2001.Description: xv, 366 pages : illustrations ; 30 cmContent type: - text
- unmediated
- volume
- 0952298996 (paperback)
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Main Library | NFIC | Z280 ZEL (Browse shelf(Opens below)) | Available | 92004049963 |
Includes index.
Includes bibliographical references.
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