Marketing fundamentals, 1996-97 / Geoff Lancaster and Frank Withey.
Material type:
TextSeries: The CIM student workbook seriesPublication details: Oxford : Butterworth-Heinemann, ©1996Description: xi, 202 pages. : illustration. ; 30 cmContent type: - text
- unmediated
- volume
- 075062910x (paperback.)
- HF5415.12 LAN
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Main Library | NFIC | HF5415.12 LAN (Browse shelf(Opens below)) | Available | 92004006336 |
Browsing Main Library shelves,Shelving location: General Stacks,Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.12 HOO Marketing strategy and competitive positioning / | HF5415.12 HOO Marketing strategy and competitive positioning / | HF5415.12 HOO Marketing strategy and competitive positioning / | HF5415.12 LAN Marketing fundamentals, 1996-97 / | HF5415.12 SCO The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly / | HF5415.12.S8 PIT South African marketing : cases for decision makers / | HF5415.12.S8 PIT South African marketing : cases for decision makers / |
includes index.
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