Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt and Thomas W. Speh.
Material type:
TextPublication details: Fort Worth : Dryden Press, c1992.Edition: 4th edDescription: xxvi, 749 p. : ill. ; 25 cmISBN: - 0030541670 (hbk.)
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Main Library | NFIC | HF5415.13 HUT (Browse shelf(Opens below)) | Available | 92003022516 |
Includes index.
Includes bibliographical references.
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