Marketing : contemporary concepts and practices / William F. Schoell and Joseph P. Guiltinan.
Material type:
TextPublication details: Englewood Cliffs, NJ. : Prentice Hall, ©1995.Edition: 6th edDescription: xxvii, 762 pages colour illustrations 29 cmContent type: - text
- unmediated
- volume
- 0205156029 (hardcover)
- HF5415 SCH
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| HF5415 STA Fundamentals of marketing / | HF5415 STE Success in marketing / | HF5415 STO Leisure services marketing / | HF5415 SUT Marketing : contemporary concepts and practices / | HF5415 SUT Marketing : advanced business, GNVQ / | HF5415 SUT Financial accounting: a Canadian casebook with multiple-subject cases / | HF5415 SUT Take your marketing online! : proven ways to grow your firm in the digital age/ |
Includes bibliographical references and index
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