Contemporary marketing / Louis E. Boone, David L. Kurtz.
Material type:
TextPublication details: Fort Worth, TX : Dryden Press, c1992.Edition: Seventh editionDescription: xxvii, 683, [49] pages. : colour. illustrations. ; 29 cmContent type: - text
- unmediated
- volume
- 0030540186 (hardback)
- HF5415 BOO
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| HF5415 BLY Principles and practice of marketing / | HF5415 BLY Principles and practice of marketing / | HF5415 BLY Principles & practice of marketing/ | HF5415 BOO Contemporary marketing / | HF5415 BOO Contemporary marketing / | HF5415 BOO Contemporary marketing / | HF5415 BOO Contemporary marketing / |
Includes bibliographical references.
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