The marketing plan handbook / Marian Burk Wood.
Material type:
TextPublication details: New Jersey : Pearson Prentice Hall, ©2005.Edition: Second editionDescription: xv, 200 pages illustrations 26 cm. +CD ROMContent type: - text
- unmediated
- volume
- 0131968661 (paperback.)
- HF5415 WOO
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Includes bibliographical references and index
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