Services marketing / David L. Kurtz and Kenneth E. Clow.
Material type:
TextPublication details: New York : John Wiley & Sons, 1998.Description: xxii, 570 p. : ill. ; 23 cmISBN: - 0471180343 (pbk.)
Ordinary Loan Books
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
Ordinary Loan Books
|
Main Library | NFIC | HF5415.122 KUR (Browse shelf(Opens below)) | Available | 92004013737 |
Browsing Main Library shelves,Shelving location: General Stacks,Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.122 CIM CIM study text, diploma paper 11 : strategic marketing management: planning and control. | HF5415.122 CIM CIM practice and revision kit, certificate paper 4 : marketing fundamentals. | HF5415.122 KOT Social marketing : strategies for changing public behavior / | HF5415.122 KUR Services marketing / | HF5415.122 LOV Services marketing : people, technology, strategy / | HF5415.122 LOV Services marketing / | HF5415.122 LOV Services marketing / |
Includes index.
Includes bibliographical references.
There are no comments on this title.
Log in to your account to post a comment.