Principles and practice of marketing / David Jobber.
Material type:
TextPublication details: London : McGraw-Hill, 2001.Edition: third editionDescription: xx, 823 pages : illustrations (some colour) ; 25 cmContent type: - text
- unmediated
- volume
- 0077096134 (paperback)
- HF5415 JOB
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Main Library | NFIC | HF5415 JOB (Browse shelf(Opens below)) | 36478 | Available | 92004013651 | ||||||||||||
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Main Library | NFIC | HF5415 JOB (Browse shelf(Opens below)) | 28877 | Available | 92004001074 |
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| HF5415 HUT Statistical modeling for management / | HF5415 JEF The secrets of successful direct response marketing / | HF5415 JEF Modern marketing / | HF5415 JOB Principles and practice of marketing / | HF5415 JOB Principles and practice of marketing / | HF5415 JOB Principles and practice of marketing / | HF5415 JOB Principles and practice of marketing / |
Includes bibliographical references and index.
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