Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
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TextPublication details: Boston : Irwin, 1989.Edition: 4th edDescription: xviii, 796p. : ill. (some col.) ; 24cmISBN: - 0256063311 (pbk.)
- HF5415.33 HAW
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Main Library | NFIC | HF5415.33 HAW (Browse shelf(Opens below)) | Available | 92004014406 |
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| HF5415.33.E85 SOL Consumer behaviour : a European perspective / | HF5415.33.E85 SOL Consumer behaviour : a European perspective / | HF5415.33 HAW Consumer behavior : building marketing strategy / | HF5415.33 HAW Consumer behavior : implications for marketing strategy / | HF5415.33 HAW Consumer behavior : building marketing strategy / | HF5415.33 HAW Consumer behavior : implications for marketing strategy / | HF5415.33 HAW Consumer behavior : building marketing strategy / |
Includes bibliographical references.
Includes index.
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