South African marketing : (Record no. 147548)

MARC details
000 -LEADER
fixed length control field 00923nam a2200277 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0702127930 (pbk.)
049 ## - LOCAL HOLDINGS (OCLC)
Holding library MAIN
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.12.S8PIT
003 - CONTROL NUMBER IDENTIFIER
control field
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230123133357.0
040 ## - CATALOGING SOURCE
Transcribing agency NUST
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pitt, Leyland F.
245 10 - TITLE STATEMENT
Title South African marketing :
Remainder of title cases for decision makers /
Statement of responsibility, etc. Leyland F. Pitt, Derek Bromfield, Deon Nel ; in association with the Institute of Marketing Management.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Kenwyn :
Name of publisher, distributor, etc. Juta,
Date of publication, distribution, etc. 1992.
300 ## - PHYSICAL DESCRIPTION
Extent x, 278 p. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Geographic subdivision South Africa
General subdivision Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Geographic subdivision South Africa.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bromfield, Derek.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Nel, Deon.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Institute of Marketing Management.
740 1# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title SA marketing
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10019832
b 20-06-06
c 17-04-03
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Ordinary Loan Books
Call number prefix HF5415.12.S8PIT
Holdings
Date last seen Total Checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
01/23/2023 11 HF5415.12.S8 PIT 92003003806 80.00 01/23/2023 BOOKS   LCC     NFIC   MAIN MAIN GEN 01/23/2023 80.00