Consumer behavior : (Record no. 134715)

MARC details
000 -LEADER
fixed length control field 00894cam a22002774a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071214690 (hbk.)
049 ## - LOCAL HOLDINGS (OCLC)
Holding library MAIN
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.33
Item number HAW
003 - CONTROL NUMBER IDENTIFIER
control field
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230123125037.0
040 ## - CATALOGING SOURCE
Transcribing agency NUST
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 10 - TITLE STATEMENT
Title Consumer behavior :
Remainder of title building marketing strategy /
Statement of responsibility, etc. Del I. Hawkins, Roger J. Best and Kenneth A. Coney.
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Irwin/McGraw Hill,
Date of publication, distribution, etc. c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 790 p. :
Other physical details ill. (some col.) ;
Dimensions 26 cm.
490 1# - SERIES STATEMENT
Series statement The Irwin/McGraw-Hill series in marketing.
500 ## - GENERAL NOTE
General note Includes index.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior
Form subdivision Market surveys
General subdivision United States.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Coney, Kenneth A.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10281058
b 30-09-10
c 24-08-10
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Ordinary Loan Books
Holdings
Date last seen Total Checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
01/23/2023 14 HF5415.33 HAW 92004013886 80.00 01/23/2023 BOOKS   LCC     NFIC   MAIN MAIN GEN 01/23/2023 80.00