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Marketing : an introduction /

Kotler, Philip.

Marketing : an introduction / Philip Kotler, Gary Armstrong. - Fifth Edition - Delhi : Pearson Education Asia, ©2000. - 1 v.575 pages (various pagings) : illustration. ; 24 cm.

ISBN: 8178083531 (paperback)

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 KOT

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