Handbook of advertising art production

Schlemmer, Richard M.

Handbook of advertising art production [by] Richard M. Schlemmer. With illus. by the author. - Englewood Cliffs, N.J., Prentice-Hall [1966] - xi, 285 p. illus. 22 cm.

Bibliography: p. 266.


Pictures--Printing--Handbooks, manuals, etc.
Commercial art--Printing--Handbooks, manuals, etc.
Advertising layout and typography--Handbooks, manuals, etc.
Photomechanical processes--Handbooks, manuals, etc.
Graphic arts--Handbooks, manuals, etc.

TR925