International marketing strategy /
Bradley, Frank
International marketing strategy / Frank Bradley. - 2nd ed. - London : Prentice Hall, 1991. - xxvii, 650 p. : ill. ; 24 cm.
Includes index.
Includes bibliographical references.
0131495275 (pbk.)
Export marketing--Management.
International marketing strategy / Frank Bradley. - 2nd ed. - London : Prentice Hall, 1991. - xxvii, 650 p. : ill. ; 24 cm.
Includes index.
Includes bibliographical references.
0131495275 (pbk.)
Export marketing--Management.