Global marketing : concepts, strategies, practice ; text and readings /
Akhter, Syed H.
Global marketing : concepts, strategies, practice ; text and readings / Syed H. Akhter. - Cincinnati, Oh. : South-Western College, c1994. - 1 v. (various pagings) : ill. ; 24 cm.
Includes index.
Includes bibliographical references.
0538831766 (hbk.)
Export marketing.
Global marketing : concepts, strategies, practice ; text and readings / Syed H. Akhter. - Cincinnati, Oh. : South-Western College, c1994. - 1 v. (various pagings) : ill. ; 24 cm.
Includes index.
Includes bibliographical references.
0538831766 (hbk.)
Export marketing.