International marketing : a strategic approach to world markets /
Majaro, Simon.
International marketing : a strategic approach to world markets / Simon Majaro. - Rev. 7th ed. - London : Routledge, 1993. - 307 p. ; 24 cm.
Includes index.
Includes bibliographical references : p. 299-301.
0415104424 (pbk.)
Export marketing.
International marketing : a strategic approach to world markets / Simon Majaro. - Rev. 7th ed. - London : Routledge, 1993. - 307 p. ; 24 cm.
Includes index.
Includes bibliographical references : p. 299-301.
0415104424 (pbk.)
Export marketing.