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Marketing : Study guide /

Evans, Joel R.

Marketing : Study guide / Joel R. Evans, Barry Berman. - Fourth Edition. - New York : Macmillan, ©1990. - vi, 435 pages. ; 29 cm.

ISBN: 002334413X (paperback.)

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 EVA

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