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Marketing : an introduction for Irish students /

Rogan, Donal.

Marketing : an introduction for Irish students / Donal Rogan. - Dublin : Gill and Macmillan ©2000. - ix, 469 pages illustrations 25 cm.

Includes bibliographical references and index

ISBN: 0717128318 (paperback)

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 ROG

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