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Consumer behaviour : a European perspective /

Solomon, Michael R.

Consumer behaviour : a European perspective / Michael Solomon, Gary Bamossy and Soren Askegaard. - Second edition. - Harlow : Financial Times/Prentice-Hall, ©2002. - xxiii, 630 pages : Illustrations ; 27 cm.

Includes bibliographical references.

ISBN: 9780273651826 (Paperback)

Subjects--Topical Terms:
Consumer behavior--Europe.

LC Class. No.: HF5415.33 SOL

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