Marketing management : an introduction /
Murray, John A.
Marketing management : an introduction / John A. Murray. - Dublin : Gill and MacMillan, 1984. - 177 p. : ill. ; 22 cm.
Includes bibliographical references.
0717113302 (pbk.)
Marketing--Management.
Marketing--Ireland.
Marketing management : an introduction / John A. Murray. - Dublin : Gill and MacMillan, 1984. - 177 p. : ill. ; 22 cm.
Includes bibliographical references.
0717113302 (pbk.)
Marketing--Management.
Marketing--Ireland.