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Marketing /

Grewal, Dhruv.

Marketing / Dhruv Grewal, Michael Levy. - Boston : McGraw-Hill Irwin, c2008. - xxxiii, 602 p. : illustrations + coloured maps ; 25 cm.

Includes bibliographical references.

ISBN: 0073049026 (hardback)

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 GRE

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