Consumer behaviour : a European perspective /
Solomon, Michael R.
Consumer behaviour : a European perspective / Consumer behavior. Michael Solomon, Gary Bamossy, Soren Askegaard. - 2nd ed. - Harlow : Financial Times/Prentice-Hall, 2002. - xxiii, 630 p. : col. ill. ; 27 cm.
Includes index.
Includes bibliographical references.
027365182X (pbk.)
Consumer behavior--Europe.
Consumer behaviour : a European perspective / Consumer behavior. Michael Solomon, Gary Bamossy, Soren Askegaard. - 2nd ed. - Harlow : Financial Times/Prentice-Hall, 2002. - xxiii, 630 p. : col. ill. ; 27 cm.
Includes index.
Includes bibliographical references.
027365182X (pbk.)
Consumer behavior--Europe.