Social marketing : why should the Devil have all the best tunes? /
Hastings, Gerard.
Social marketing : why should the Devil have all the best tunes? / Gerard Hastings. - Amsterdam : Elsevier/Butterworth-Heinemann, 2007. - xvii, 367 pages: illustrations ; 25 cm.
Includes bibliographical references and index
9780750683500 (paperback.)
Social marketing.
HF5414.37 HAS
Social marketing : why should the Devil have all the best tunes? / Gerard Hastings. - Amsterdam : Elsevier/Butterworth-Heinemann, 2007. - xvii, 367 pages: illustrations ; 25 cm.
Includes bibliographical references and index
9780750683500 (paperback.)
Social marketing.
HF5414.37 HAS