Handbook of crm : achieving excellence in customer management /
Payne, Adrian.
Handbook of crm : achieving excellence in customer management / Adrian Payne. - Amsterdam : Elsevier, 2006. - xix, 438 p. : ill. ; 26 cm.
Includes index.
Includes bibliographical references.
0750664371(hbk.)
CRM.
Handbook of crm : achieving excellence in customer management / Adrian Payne. - Amsterdam : Elsevier, 2006. - xix, 438 p. : ill. ; 26 cm.
Includes index.
Includes bibliographical references.
0750664371(hbk.)
CRM.